THRIVING FREELANCER
A self-paced course designed to help you uncover your dream freelance career to find time & financial freedom.
I’m a big believer that a freelance career gives you true freedom and agency over your life. More time to balance life and work, flexibility to work around a family or hobbies, unlimited earning potential and the ability to choose what you work on.
But is it always easy to build - and maintain - a freelance career? The answer is no.
From finding your first clients, to keeping clients, maintaining a pipeline and knowing how to make money without burning out - there’s a ton to work out and refine. All while trying to work in your business and keep the wheels turning.
I’ve spent seven years freelancing, and now run a freelance business that I love. It only requires 3 days per week to run (because that’s what works around my young family) and it still has the ability to create £100k per year turnover (with few overheads because profit is everything).
All of this wasn’t an accident.
My freelance career has been designed with intention, I’ve tested multiple ways of working and offerings with clients and I’ve rebuilt the business from the ground up twice to better suit my lifestyle.
In Thriving Freelancer I’ve designed a programme to help you unlock the freelance career that, like me, you’ve spent the last few years building up to.
The Programme
Thriving Freelancer is a self-paced programme that gives you the knowledge and insight into how to build a thriving freelance career.
In it, you’ll receive templates, playbooks, processes and strategic advice that will help you learn how to design your freelance business, effectively find clients, price and package your services and maintain day-to-day habits that will set you up for long-term success as a thriving freelancer.
Included in the programme:
A free resources library filled with contract, invoice and proposal templates that you can reuse as your own
Access to the Thriving Freelancer Facebook community, where you can connect and ask questions to me and other freelancers
Three 1-hour session recordings (and the corresponding slide decks) that walk you through various freelance playbooks
By joining this programme you’ll learn:
How to find clients and maintain a pipeline to keep the work coming in
How to price and package your services using a mix of day-rate pricing, project pricing and value-based pricing
Client management processes - helping you to move from initial enquiry, to booked project(s)
A model to help you define which profitable services to offer, and how to package these up in a compelling way
What a compelling client proposal looks like with four templates of real client proposals I use, to remodel as your own
A guide to different freelance business models that show you how to earn more over time, without working more
How to build a long-term vision for your freelancing (and actually get there)
Tips to setup your day, week and year so that you avoid burnout and maintain a manageable workflow
Payment processes - example invoicing templates, freelance contracts and how to ensure clients pay you on time, every time
How to keep evolving your business and maintaining growth
Strategies to use during challenging times (recessions, quiet periods, illness etc.)
The programme includes a free resources library including:
Example invoice templates x 2
Example freelance contract
Example cold outreach emails/DMs x 4
Example client proposals x 4
Hi! I’m Beth 👋
I’ve been successfully freelancing for seven years, creating a one-person freelance business that:
Turns over £100k per year
Runs with just one-person (me!)
Sees me working just 3 days a week
Leaves me joyful, content and less stressed than any of my fulltime roles
Alongside my marketing work for clients I mentor marketers to navigate common career roadblocks and create fulfilling, financially rewarding careers. This programme is designed to give you access to my experience and knowledge, at a far lower price point than working with me one-to-one.
Hear From Previous Course Attendees:
“These sessions were well worth the investment. Well structured, insightful and open, I learnt so much from the programme and now feel confident to thrive as a freelancer, armed with the knowledge to succeed. Beth’s expertise is evident from her years of experience. Each session gave me bucket loads of information that I can take away to make actionable steps to build my business. Plus, the shared resources and open forum to discuss thoughts and network with others are invaluable. I’m so glad I joined, and big thanks to Beth for everything she’s poured into this. I now have the boost I needed, and no excuse not to succeed in my freelancing career.”
— Anonymous
“Thoroughly recommend Beth's Thriving Freelancer programme whether you're a new or seasoned freelancer looking to take your freelance business to the next level. Beth's webinars are filled with practical, non-fluffy tips from someone who has grafted her way to a successful freelance business (plus the access to real life templates for outreach, proposals and contracts are invaluable!).”
— Christina Pashialis
“Beth's approach to mentorship and sharing knowledge is commendable. She's an expert in her field, and everyone (company or person) is fortunate to work with her.”
— Veronika Vebere
PROGRAMME DETAILS
When does the course begin?
Thriving Freelancer is now a self-paced programme which means you’ll receive instant access to all of the downloads, webinars and community as soon as you sign up.
What’s included:
3 x 90-minute webinars diving into an essential freelancing topic
Private Facebook community
Forever access to webinars and slides (containing tips, frameworks and pricing/packaging examples)
Free resources library including example client contracts, proposals and invoicing templates
Programme Syllabus:
1 - HOW TO PRICE AND PACKAGE YOUR SERVICES
In the first section you’ll discover how to convert what you do into packages that suit you, and your clients. Including pros and cons of different models such as retainer packages, project-based packages and how to effectively price your work by time spent vs value. Plus a breakdown of what creates a compelling client proposal. You’ll also learn different ways to build a high-turnover business as a company of one, and how to get clients to pay you on time, every time.
2 - HOW TO FIND CLIENTS
This section is all about finding clients for your freelance business and what to do when you find them! You’ll learn of six channels which you can use to find clients, tips on client management processes, examples of cold outreach emails, how to cope when projects don't go well and much more.
3 - CREATING A LASTING FREELANCE BUSINESS
This section will inspire and guide you on how to create a long-term vision and plan for your freelance business. Looking at how you decide when (or if) to scale, how to grow if you don’t want to hire a team and how to extend your income without extending your working hours. Plus tips on what to do in challenging times (recessions, quiet periods), how to take holiday/maternity/paternity leave and how to work on, not in, your business.
“Beth is an incredible mentor ❤️ ”
- Sanaa S.
Thriving Freelancer Programme
FAQs
Who is this programme for?
Thriving freelancer is for you if:
You are currently a freelancer who feels unsupported and confused about how to make the most of your business OR you’re an aspiring freelancer who wants to make the jump to being freelance during the next 6-12 months
Your current (or future) freelance business is service-based (coach, marketer, designer, web developer, virtual assistant etc. - basically anything that’s not selling physical products)
Can I join if I’m not freelancing yet?
Absolutely. If freelancing is a serious goal then this programme will be invaluable in helping you set up for success. Plus, it’ll provide you ideas and structure for starting to find your first freelance clients when you are ready to make the jump.
What’s the time commitment?
There’s around 5-6 hours worth of videos/learning in the resources, although hopefully you’ll want to spend even longer implementing what you’ve learned. You’ll have forever-access to the webinars and programme materials so you can return back to these at any time if you want to do the implementation at a later date.
Have another question?
Send me an email on beth@builtbycontent.com or a DM on Instagram @bethbycontent.